Sr. Manager – Digital Marketing – Nutraceutical Company- New Delhi

Roles and Responsibilities

The candidate will be based at the Corporate office of a Nutraceutical Company in New Delhi and will be responsible for driving Digital Marketing for Consumers and Health Care Professionals.

You will be responsible for handling the following activities:

• Managing the day-to-day function of digital marketing, including Social Media, e-commerce, Digital Production, digital creative oversight and KPI tracking.
• Conceptualizing, developing and executing entire digital marketing roadmap not limiting to just social media/website/media- PPC, SEM/ content marketing across all channels and networks.
• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
• Innovating and presenting new marketing platforms and strategies
• Building social media channel to maximize the interaction and engagement keeping in line the company's objectives
  

Desired Candidate Profile

l Any Graduate, MBA in Marketing, having 7-10 years of experience in digital marketing of Nutrition/ FMCG products

l Should have strong understanding of current online marketing concepts, strategy and best practices

l Should be proficient in marketing research and statistical analysis

l Should have understanding of e-commerce ecosystem.

l Should be highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

l Should have good Analytical and Communication (oral, written, presentation)skills

Perks and Benefits